Post-Purchase Upsell
Create an OTO offer
Build your first Order Status Upsell offer.
This article is a draft and may be incomplete or change before publishing.
Open Thank-You / Order Status → Create OTO.
Pick a trigger product or condition — what kind of orders should see this OTO.
Pick the upsell product and set a discount.
Customize the headline and CTA copy.
Save.
Tracked events
The OTO module records four event types for granular funnel analysis:
oto-impression— OTO offer card was shown.oto-click— Buyer clicked the offer.oto-widget-impression— Surrounding widgets (Banner, FAQ, etc.) were viewed.oto-widget-click— Surrounding widgets were interacted with.
Keep OTO copy short and benefit-focused. Buyers on the order status page are decompressing — long pitches don't land.