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Offers & Triggers

Offers — product selection strategy

Pick how each offer slot decides which product to upsell.

This article is a draft and may be incomplete or change before publishing.

Each offer slot picks the product to upsell using one of four strategies.

Specific Products

Pick exact products. The first one is shown. Maximum control — you decide exactly what every buyer sees.

Uses Shopify's productRecommendations Storefront API with the most-expensive cart item as the seed. Shopify analyzes purchase patterns and returns relevant products.

Caveat: If no recommendations are available (new products, low data), the entire post-purchase flow is skipped. Use a fallback funnel with Specific Products at lower priority.

Most Expensive in Cart

Picks the highest-price line item from the original order. Useful for "you spent a lot — here's a premium add-on" framing.

Least Expensive in Cart

Picks the lowest-price line item. Useful for "fill out your order with a small add" patterns.

Recommendation

Start with Specific Products. Once you have data, test AI Recommended on a Random Sample funnel to compare conversion.

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